Home > hardware, mac, news, Opinion > Apple Preventing User Upgrades

Apple Preventing User Upgrades

A number of sources including all the usual suspects have reported a number of difficulties in completing user part upgrades on the latest range of iMacs. This in reality is hardly surprising. Apple has many options in the Apple Store for specifying your machine to your desired specification but as any one has tried these come at a pretty price indeed.

So it didn’t take long for iFixit to get their delicate hands on the new range of iMacs. For those not in the know these guys are brilliant at posting very precise and well written articles on how you can get into the guts of most of the tech on the market. They in return seem to want to sell you a SPUDGER for every job you do but in truth are not usually required.

They rated the upgrade of a replacement HDD on the new iMac as very difficult indeed and not for the feint hearted.

This is where a number of people have moaned and groaned about the lack of accessibility and just how hard these upgrades are. Now, Apple do allow you to perform user hardware upgrades – the the RAM by the simple removal of a couple of screws and hey presto you are in, beyond this things get tricky and for a reason.

First you have to remove the front glass, a ton of screws pull a few wires, stand on your head, chant abuse and then you might get lucky.

The reasons, user experience and revenue.

Apple always provide excellent products, FACT. If you want to open up any PC on the market most of them have thumb screws or simple latches almost inviting you in, Apple don’t do this because they don’t want you in possibly installing inferior hardware that at some point could impede the running of your machine. But the biggest reason though is revenue.

Apple Store upgrades are expensive and provide more revenue, small bumps in HDD size often result on over £100 increases to the bottom line that in real terms are only £10-£20 in the cost of product – more money made. Hell, go all out and you can quickly get into the £1000′s before you get to the bottom line. However the biggest reason is that user upgrade may just result in the end user getting a year of maybe even 2 years use out of the same machine. Now Apple users never really go back to the dark side and choose a PC by choice, they will replace their Mac with a new(er) one. This may in real terms will reduce the sales cycle for Apple and reduce revenue costs over the lifetime of a users purchases considerably. Add all the Mac users together and you quickly get into big numbers.

So it’s not that they don’t agree with you upgrading you Mac yourself, they as per always just want their cut.

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